Ideas & practice
Automation, digital systems and analytics — notes from real work with companies.
Changing hosting without downtime: how it is actually prepared
A move done properly goes unnoticed. TTLs, a staging environment, double mail synchronisation, and the order of operations that removes the outage window.
Cloudflare free or paid: when upgrading is actually worth it
For most company websites the free plan is enough, and that is not a compromise. The four cases where paying pays for itself, and how to recognise them from your numbers.
Email stopped arriving after Cloudflare: what to check, in order
Nameservers moved and the mail vanishes. The forgotten MX records, the orange cloud on the wrong record, and how to put it right in half an hour.
An .it domain and Cloudflare: what can move and what cannot
Cloudflare does not register .it domains, but it can run their DNS. The difference between registrar and nameservers, and how to make the switch without breaking email.
Your domain expired: what happens, and how long you really have
Site down and mail stopped because nobody renewed. The stages an expired domain passes through, what can still be done in each, and when it is too late.
Somebody is sending email in your company's name: how to stop it
Fake invoices with your domain in the sender. Why it is possible, how to find out who is doing it, and the sequence that closes the door without blocking your own mail.
Why your email lands in spam: seven real causes
Quotes and invoices that never arrive. The actual causes in order of frequency, how to recognise each, and which are fixed in an afternoon.
The SPF ten-lookup limit: what it breaks and how to get back under it
An SPF record may make at most ten DNS queries. Past that ceiling it does not fail loudly — it quietly degrades delivery. How to count them and how to get back under.
How long DNS propagation takes (and why it is rarely to blame)
"48 hours of propagation" is a phrase for making a wait sound normal. What actually happens when you change a record, how to read the TTL, and what to do when the site does not come back.
Which domains to register to protect your brand (and which not to)
Buying twenty extensions protects nothing and costs every year. The three that actually matter, when adding more makes sense, and what does more than defensive domains.
How to get back a domain registered to your agency
The company domain is registered in the name of whoever built the site. What to ask for, in what order, and what to do when the supplier does not answer.
Moving mailboxes without losing the archive
Changing mail provider while bringing ten years of history, folders and attachments along. How the synchronisation works, the second pass, and how long to keep the old server on.
Transferring an .it domain: authinfo, timings, and what does not stop
The authorisation code, the Registry's 24 hours, the cases where the old provider can legitimately refuse. And why the website and the email keep working throughout.
SPF, DKIM and DMARC: why a small company has to care now
Google, Yahoo and Microsoft stopped being gentle with unauthenticated email. What the three records are, the order to fix them in, and the mistake that stops your invoices.
Who actually owns your domain? How to check in ten minutes
Many companies discover they do not own their own domain at the worst possible moment. How to check, what being the Registrant means, and how to put it right.
Counting store visitors with the cameras you already have
Conversion, staffing, opening hours: how computer vision turns CCTV cameras into business data — no new hardware.
Self-hosted business email: when it truly pays off (and when it doesn't)
Data control, GDPR and predictable costs versus cloud convenience — an honest guide to running mail on your own servers.
Telegram Mini App vs native app: costs and timelines compared
Need a business app but the iOS+Android budget scares you? A practical comparison between Telegram Mini Apps and native development.
Odoo vs proprietary ERP: which one suits your company
Licences, customization, vendor lock-in: an honest comparison for anyone choosing an ERP in 2026.
Excel reports: 5 signs they are no longer enough
Excel is perfect until it isn't — how to tell when manual reports are slowing decisions down, and what to put underneath them.
Syncing e-commerce and ERP without double data entry
Catalog, stock, orders and payments aligned on their own — how to integrate the online store with the ERP, even with tens of thousands of products.
5 signs your processes are asking for automation
How to tell when manual work is holding the company back — and where to start without turning everything upside down.